Rockin' at Whole Foods Lavista
I received a call this past Monday from my business parter Lim about a friend that had contacted him on Sunday. His friend had visited the Whole Foods store on the corner of Briarcliff and Lavista to purchase the red curry sauce to make an excellent dinner at home. Well unfortunately (actually fortunately) the store was sold out of the red curry sauce. As a matter of fact, they were also sold out of the green and massaman curries as well. Wow! I was curios to see if it was true so I took a moment to visit the store Monday night. To my surprise, they were now sold out of the yellow curry as well with just a few packs of coconut soup spread across the empty space. Questions going through my head: When was the last time the shelves were actually stocked? Why can't it sell just like this at every store? I called my distributor on Tuesday to get a little more information on the situation. I talked with Elliot and asked him when the last time he had visited the WF store. He said he was there on Monday and yes he noticed the shelves were about completely empty. "When was the last time they were re-stocked", I asked him. "The Friday a few days prior", he replied. OMG! That is amazing. I have a feeling all my hard work and grass roots marketing is starting to work. A special thanks to all my customer at the WF on the corner of Briarcliff and Lavista for making my week.
